AI Insights · Timothy · July 2025
Top 5 Social Apps on Android in South Africa: Q2 2025
Explore the performance trends of the top 5 social apps on Android in South Africa during Q2 2025, including TikTok, Facebook, and Instagram.
In the second quarter of 2025, South Africa's Android platform saw interesting trends among the top social apps. Here's a detailed look at their performance based on data from Sensor Tower.
TikTok Lite - Save Data & Fast experienced notable fluctuations in weekly downloads, peaking at around 360K in mid-May. The app maintained a consistent weekly active user base, averaging around 3.8M throughout the quarter. Revenue trends showed a rise towards the end, reaching approximately $357.
Facebook Lite had a steady download rate, with a high of 175K in late May. Active users hovered around 2.6M, while revenue saw a minimal increase, ending the quarter at $4.
TikTok - Videos, Shop & LIVE was a strong performer in terms of revenue, consistently generating over $120K weekly by the quarter's end. Weekly downloads varied, with a peak of 125K in early June, and active users steadily increased to nearly 8.9M.
Facebook reported stable revenue, peaking at $15.8K in the final week. Downloads showed a downward trend, while active users remained robust, averaging over 10M throughout the quarter.
Instagram showed a moderate increase in revenue, reaching $9.5K at its peak. Download numbers were consistent, with a slight rise towards the quarter's end, and active users averaged around 6.3M.
For more detailed insights into these apps, visit Sensor Tower.
